Atelier Oker
Product pages and a campaign for a leather bag atelier.
Brief
Atelier Oker makes one tote in cognac full-grain leather, stitched by hand. It needs clean packshots for the product page and in-use images that show the bag being carried, not just displayed.
Approach
The hero is the anchor for the bag. Every packshot and in-use image was generated against it, so the stitching, buckle and colour stay identical.
- Sector
- Leather bags
- Delivered
- 4 packshots, 4 in-use images, Clip
- Role
- Concept, art direction, AI imagery, motion
- Tools
- Nano Banana 2, Kling 3.0
Brand
One bag, made properly.
Warm late-afternoon side light, travertine and plaster, visible grain and stitching, hands in the frame.
Warm / Understated / Tactile
- #74341A
- #A75A37
- #C18760
- #C7A282
- #DCC9B0
The set
An Umber Study: a brand created by Umber to show the process. Images and film made with AI.
Want this for your brand?
The AI Product Content set: 10 images and a 10 to 15 second video, delivered in web and social formats. From €150 per product set.
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