A seasonal drink launch for a specialty coffee bar.
The autumn latte, up close
Brief
A seven-seat coffee bar known for its milk work. The autumn drink, a cinnamon oat latte, needs a macro hero, a to-go shot and a loop that works on the menu screen.
Approach
Macro first, because the latte art is the product. The loop keeps the camera locked so the foam never breaks.
Sector
Specialty coffee
Delivered
4 images, Loop
Role
Concept, art direction, AI imagery, motion
Tools
Nano Banana 2, Kling 3.0
Brand
Seven seats. Every cup considered.
Soft low morning light, speckled handmade ceramics, pale wood and a shallow macro depth of field.
Calm / Precise / Crafted
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The set
Pouring the rosetta
To go, with a cinnamon bun
Seven seats in morning light
An Umber Study: a brand created by Umber to show the process. Images and film made with AI.
Want this for your brand?
The AI Product Content set: 10 images and a 10 to 15 second video, delivered in web and social formats. From €150 per product set.
