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Umber StudyFood & Drink2026

Oogst Granola

A supermarket launch for a granola brand.

The pour
The pour

Brief

Oogst makes one granola with hazelnuts, pumpkin seeds and sour cherries. The launch needs flat lays, texture and breakfast moments, plus a slow-motion pour that makes you hungry.

Approach

The granola itself is the anchor, down to the clusters. The pour was made from the hero frame, in slow motion.

Sector
Breakfast
Delivered
6 images, Slow-motion pour
Role
Concept, art direction, AI imagery, motion
Tools
Nano Banana 2, Kling 3.0

Brand

Breakfast with some bite.

Soft daylight, pale linen and ceramics, top-down flat lays, clusters in sharp focus.

Fresh / Wholesome / Unfussy

  • #513928
  • #B37E53
  • #958272
  • #C7BCB3
  • #DDD6D1

The set

In the jar
In the jar
Clusters, up close
Clusters, up close
Yoghurt, raspberries, honey
Yoghurt, raspberries, honey
A handful from the pouch
A handful from the pouch
Breakfast for two
Breakfast for two

An Umber Study: a brand created by Umber to show the process. Images and film made with AI.

Want this for your brand?

The AI Product Content set: 10 images and a 10 to 15 second video, delivered in web and social formats. From €150 per product set.

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